Well hello, it’s been a while! Last time I wrote we were still in the midst of corona, whereas now life is starting to get back to normal. The girls have been back at nursery for a month and I have been going to my office (with just one other person there) but Matthew continues to work from home.
Summer is here and we have a big project in our garden and perhaps a new family member moving in with us soon – but I will tell you more about this in another post! In this post I want to tell you about Esnaf Toys. I have been turning down a lot of collaborations lately but when Bistra reached out to me from Esnaf Toys I got excited and instantly said yes. Apart from the toys being exactly what I’d want from a toy I didn’t want to say no to supporting a small family business (husband-wife team) with such a great product and concept.
Why is this the perfect toy?
Let me tell you why I think these handmade wooden magnetic animal toys are as good as perfect. First of all, they are made entirely from natural, eco-friendly, recyclable materials and natural paints – without polishing and varnishing. All materials are also sourced locally. They are made in the family workshop in Bulgaria, where Anastas (the husband) learned woodcrafting when he was a child. What I think is so nice is that his teacher then is the same carpenter that works now with them.
What I really like is the design of the toys. They’re both aesthetically pleasing, educational and functional. Which is not that surprising having been designed by two architects! Toys that both adults and kids enjoy playing with are the best – and Esnaf toys are just that. And when you’re not playing with them you can use them as part of your interior decoration. These toys will fit in perfectly in any Scandinavian home – and if you ask me, all toys should be like this!
The toys are also just good quality and made to last. The magnets are really good and the pieces just “click” together very effortlessly. Another great thing is that the magnets have different colours so that you will know which part belongs to which animal. Although you don’t have to stick to the rules – you can create the weirdest and funniest animals (something Lana instantly got the hang of). Oh and one more thing: the toys were just as fun for Maya who’s 2 as for Lana who’s 5 – and myself who’s 36.
Support a Small Business!
Since the brand was launched in 2013 Bistra and Anastas have created 5 collections based on the habitat of the animals; e.g. African, Australian and Nordic forest animals. The latest collection is called Game of Dinosaurs, which features the most common dinosaurs. To give them additional value Bistra and Anastas want to create educational videos with the characters in order for viewers to discover curious facts about the animals. Surely something both adults and kids can learn from – and learning through play is how kids learn the best.
BUT, in order to take the dinosaur collection beyond being a prototype and create the educational videos they need help. And this is why they are launching a Kickstarter campaign (the same platform where Matthew also raised money for his children’s book about dementia). They are launching the campaign on Sunday the 14th, so if you want to learn more about Esnaf Toys and get great DISCOUNTS on ALL toys head over to the Esnaf Kickstarter Campaign at 19.00!
Have a lovely weekend!
x Nina x